Audience Engagement Executive, News Job at Fairfax Media Limited

Job Title:    Audience Engagement Executive, News
Job Ref:    920026
Location:    Sydney
Employer:    Fairfax Media Limited
Department:    Audience Engagement
Work type:    Full time
About Us
Fairfax Media Limited [ASX:FXJ] is a leading multi-platform media company in Australasia. The group comprises metropolitan, rural, regional and community mastheads and serves its audiences through high-quality, independent journalism.
As a result of a positive restructure, there is an opportunity for a talented and strategic Audience Engagement Executive (News) to join our fast-paced and results-driven Audience Engagement Marketing team.
You will report to and be responsible for supporting the Audience Engagement Manager APM (News) in the implementation of marketing campaign strategies that drive audience growth and engagement, to meet associated revenue targets for APM. 

Job Requirements:
•  Relevant tertiary qualifications.
•  Minimum of 3+ years' demonstrated experience in Consumer Marketing
•  Experience in online marketing and an understanding of social media.
•  Understanding of the advertising process and search marketing
•  Ability to work on multiple projects in a fast-paced environment to consistently deliver to key deadlines.
•  Strong communication, negotiation and people skills to effectively manage internal and external stakeholder relationships.


Job Duties:
•  Implementation of brand-aligned, consumer focused campaign strategies to meet audience targets across a defined portfolio.
•  Execution of marketing activity to drive consumer participation and engagement at key events.
•  Activation of key partnership opportunities to drive audience growth.
•  Build and manage relationships with key stakeholders (internal and external).
•  Accurate management of budget allocation.
•  Analysis and reporting on all marketing activity.


Deadline: 14-02-2014

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